Pacific Sundance

Pacific Sundance Construction is an executive office company based out of 3501 S Harbor Blvd, Santa Ana, California. RSM Design was invited to redesign Pacific Sundance’s brand. The brand is timeless, inviting, established and innovative. It was important to the client that the brand had an elevated and sophisticated experience. Our team was inspired by the name and incorporated a dancing sun. We designed an identity system that could be used across their different locations. The brand has a monochromatic blue color palette and incorporates pops of neutrals. RSM Design established a brand identity system and a brand manual.