News.

Detail of guitar pick installation on donor wall of Buddy Holly Hall in Dallas, TX
Project Updates
August 5, 2020

Buddy Holly Hall · Donor Recognition Nears Completion

Designed by the creative team at RSM Design, this dynamic donor recognition wall at the Buddy Holly Hall of Performing Arts and Sciences in Lubbock, TX is nearing completion. This unique installation (with architects Diamond Schmitt and fabrication by Brad Oldham) is created with nearly 9,000 cast bronze guitar picks in 11 sizes, creating a 30-foot by 120-foot representation of the iconic image of Buddy Holly and his Fender guitar.

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Entrance to food hall at Platform One in Las Vegas
Project Updates
June 10, 2020

Platform One Food Hall at Uncommons Breaking Ground in Las Vegas

RSM Design has been working with Matter Real Estate Group and Gensler on an exciting new mixed-use project in Las Vegas Nevada. UnCommons brings together office, residential and retail, along with a new 18,000-square-food food hall with local chefs Geno Bernardo and Claudia Andracki together with an additional 20 food vendors. The food hall is branded as Platform One, paying homage to the arrival of the Union Pacific Railroad in Las Vegas 1904. Our work includes the comprehensive vision, brand development and signage design for Platform One, as well as the signage and wayfinding design and environmental graphic design for the larger UnCommons development.

Read more about Platform One here: Vegas Eater Article

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Dimensional Entry Identification Signage Mounted to door
Press
May 28, 2020

AD EX Design Award Winner by The Texas Society of Architects

RSM Design is pleased to share news that the Texas Society of Architects has awarded AD EX (The Architecture & Design Exchange) in the heart of downtown Dallas a 2020 Design Award. We were honored to be a part of the multi-disciplinary collaboration which was led by architects from Omniplan, and included Better Block, LauckGroup, Studio Outside, and Aurora.

Environmental graphic design, identity signage, wayfinding design, and placemaking elements were incorporated into the architecture and interiors of this historic mid-century modern icon in downtown Dallas. This unique exhibit and meeting space for the American Institute of Architects in Dallas (AIA-Dallas) seamlessly blends environmental graphics into the context to create an inviting and engaging experience.

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Pylon signage and identity in front of Braniff Centre
Project Updates
February 13, 2020

Braniff Centre is Taking Flight as a Fresh New Mixed-Use Development

RSM Design had the pleasure of working on the redevelopment team of Braniff Airways’ old operations base at Dallas Love Field. Braniff Centre is open and expanding with new tenants and a mix of office and aviation.

RSM Design had the pleasure of working on the redevelopment team of Braniff Airways’ old operations base at Dallas Love Field. Braniff Centre is open and expanding with new tenants and a mix of office and aviation. The development group brings together The Arnold Companies, Lincoln Property Co. and Dallas Cowboys owner Jerry Jones to launch the $140 million reconstruction of the historic mid century modern building on Lemmon Avenue, known now as Braniff Centre. William Pereira and Charles Luckman, along with local designer Mark Lemmon provided the original architectural design that was loved by local preservationists. RSM Design was excited to create the signage and wayfinding design program for the mixed-use project, which maintains the modern elements that honor and echo the original architectural vision.

For a recent article: Dallas News Article

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Green wall monument identity signage in Medellin, Colombia
Project Updates
January 14, 2020

Arkadia Centro Comercial Opens in Medellin, Colombia

The team at RSM Design is excited to share with you the opening of Arkadia Centro Comercial in Medellin, Colombia. The project launched in late 2019 to great fanfare and is quickly becoming a new community destination in the heart of Medellin.

The team at RSM Design is excited to share with you the opening of Arkadia Centro Comercial in Medellin, Colombia. The project launched in late 2019 to great fanfare and is quickly becoming a new community destination in the heart of Medellin.

RSM Design had the opportunity to collaborate with the Spectrum development team (out of Guatemala) in designing the full brand vocabulary, logo, and comprehensive wayfinding and signage program for the destination. Look for more photos to come soon!

Additional Information:
http://www.arkadiashopping.com/
https://www.arkadiacentrocomercial.com/
https://www.facebook.com/pg/ArkadiaCC/about/
https://medellinguru.com/arkadia/
https://www.youtube.com/watch?v=E9hwNvz2LmE

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A project identity monument sign located at 2nd & PCH.
Project Updates
December 17, 2019

2nd & PCH Grand Opening

Transformative is the perfect term to describe the new retail development in Long Beach, 2nd & PCH. From initial visioning and concepting back in early 2016, to a full build-out and celebration in October 2019, the Grand Opening for 2nd & PCH depicted the true meaning of a transformative experience.

We are grateful for this opportunity to collaborate with all of the engaging creative teams on 2nd & PCH. CenterCal has been wonderful to work with as they continually push the boundaries to create something new in every project. RSM Design had the pleasure to develop the initial naming and branding of 2nd & PCH and to design the signage and wayfinding systems throughout the site, including parking. We worked with CenterCal and Architects Orange to transform our collective vision into a walkable, inviting and lively coastal experience.

With the project’s proximity to Long Beach, the CenterCal team wanted to incorporate distinctive local character into the project and pushed to integrate unique and artful moments into their space through public art and placemaking. They curated beautiful mural installations through Pow-Wow Long Beach, a street artist community. Tenants were allowed to expressively paint their facades such as the Nike storefront mural which focuses on women’s performance products. CenterCal also requested that the signage contain “hidden” whimsical moments such as a “wink” face on the back of the vehicular directional or welcoming messages such as “We’re happy you’re here.” Thoughtful curation of unexpected and delightful moments truly transform retail environments like 2nd & PCH into destinations for people to enjoy and connect.

When the sun starts to set, new life emerges. 2nd & PCH takes advantage of vantage points such as the beautiful views over the Alamitos Bay Marina by facing several restaurant patios toward the ocean creating a wonderful sunset rooftop atmosphere to enjoy an evening out. Candlelit street lamps create a walkable streetscape and clean digital directories keep patrons in the know of current events and store locations. The use of neon on the building exterior signage emphasizes the energetic retail environment while maintaining a sophisticated quality through the typographic details, perfect for this area of Long Beach.

We were thrilled to see the architecture and signage finally come to life after living on-screen throughout the design process. It’s the small details that breathe life into the project and tie it all together, and it’s the memorable whimsical moments that keep you coming back.

Kate Gilman, RSM Design

Read more about the grand opening:
The Grunion
OC Breeze
Long Beach Business Journal

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